TACO BELL CORP
Taco Bell Struck Strategy
During my time with Taco Bell I supported strategy and logistics for the Taco Bell Truck - designed to create unique brand engagement opportunities. This strategy deck followed an activation at the 2013 Rose Bowl in Pasadena to provide recommendations on how to enhance the experience for Taco Bell's fans.
Monitor Content Strategy
The Taco Bell corporate office (Restaurant Support Center - RSC) features television monitors designed to engage and educate the more than 600 corporate employees across five floors. This strategy deck was used to pitch the corporate communications and RSC operations team on how to best utilize the highly visible monitors.