Creating
Authentic
Engagement
Real people. Real connections. Creating authentic, engaging, and compelling activations from product launches to sustaining and revitalizing brands.
Creating
Brand Experience
Experiental Marketing
Overwatch Payload Tour
Blizzard Entertainment
Oversaw production and managed agency to bring an immersive experience to key industry events including San Diego Comic-Con, E3, New York Comic Con, and BlizzCon, ultimately winning the Promax Award for Best Buzz Generating Tactic.
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Taco Bell Truck Strategy
Taco Bell Corp.
Strategized and managed Taco Bell Truck operations, creating unique engagement opportunities across the U.S.
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Lúcio-Oh’s Cereal
Blizzard Entertainment
Project managed the national launch of the licensed product, partnering with Kellogg, various production agencies, and creative teams.
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Mobile App
ACTIV Health, Inc.
Lead press and media strategy in support of new technology solutions in the health and fitness industry.
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Branding & Website Build
Tinker Steel Detailing
Created brand and design strategy in support of new business acquisition in the construction and engineering industries.
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My passion lies in fostering authentic relationships through real communications, made for real people. The end result - brands build meaningful connections with the audiences that matter most to them.
I'm always on the lookout for opportunities that combine my passions and skills. At the core, I'm a marketing leader, communications aficionado, public relations enthusiast, team cheerleader, check list demolisher, seeker, foodie, and proud cat mom.
- Lynette